Marketing is referred to activities which are performed to advertise a product or a service among the prospective client to ensure stronger customer relationships building. For any brand or company to grow in this fiercely competitive market, an effective marketing strategy must be in place. Evidently, it is one of the fastest growing fields of operation that attracts students to dream for a great future. Students who aspire for better job opportunities take up marketing courses and strove to get great scores in order to get handpicked by reputed marketing companies.