It is very essential to have alignment between marketing and sales. These should work together and not against each other. Pointing fingers at each other had been an age-old battle between the two of the best organizational functions. Real world marketing assignment writing help tries to bridge the gap between the two by aligning them together.

Marketing and sales personnel in a company rely on each other. This is very essential for the success of a business. From the time immemorial, the misalignment of the two has been a big issue. The alignment has been a long process which is very critical for the development and growth of a business. When a marketing person says that he has done enough marketing to boost the sales of a product but the sales did not turn out to be as expected, he will point fingers to the sales department. On the other hand, the sales department will defame the marketing department for not doing marketing properly. So they are always at drawing swords towards each other.

We are discussing three tips which bring out the differences between the two and help them to get together for the success of the organization. These are mentioned below:

• One view, one interpretation: Every business can succeed only if both the departments have a unified decision on the promotion and sale of a product. But this is not so easy. Every department has its own right and wrong which may not be the same for the other department. Each department focuses on different things e.g. the marketing department focuses on the inquiries and the qualification of the product whereas the sales department focuses on the pipelines, opportunities and other metrics of the product. The working of the sales team starts when the work of marketing team ends. So if the starting is right the ending will also be right. For accomplishing this both the departments have to coordinate with each other and respect each other’s decisions for the success of the organization.
• Honest discussions: Bo the marketing and the sales team have to be unified to have common procedures and systems of working. This should be done for creating a common source of information on which both should rely honestly. This process starts a meaningful discussion opportunity between the two departments. Both will be aligned towards common goals to be achieved. Both team leaders should assure that meetings should be held at regular intervals between themselves and their teams. This is to ensure the coordination establishment between the two. These meetings will help in realizing the shortcomings and try to build a stronger relationship between the two for the future growth and development of the company.
• Aligned Interests: Every Alignment can be achieved only when the two departments try to focus on common goals. For example, the common goal to be focused by both should be revenue generation by the business. Both the marketing operations and the sales activities should aim at revenue generation by the business. They should make effort in their own way to increase profits of the company.

How to Get Help for Marketing Assignment?

BME is an online professional assignment writing help originated in Australia. It is serving the students community from a long time delivering them quality online marketing assignment help at very competitive rates. Marketing experts are at their best in providing them high grade attracting assignments with zero error guarantees. At BookMyEssay.com the author aims at bringing out the loopholes between marketing and sales which can be dangerous to the business. The solution for this misalignment is also provided.